BigCommerce vs Squarespace: Which Is Better in 2026?
Squarespace Wins for Design-First Creators; BigCommerce for Scaling Retailers Squarespace wins
Squarespace is the better choice for small businesses and creatives prioritizing visual appeal and ease of use. BigCommerce excels for merchants managing complex inventory, multiple sales channels, and B2B operations at scale. Choose Squarespace if design and simplicity matter most; choose BigCommerce if you need advanced omnichannel selling and wholesale features.
Key Differences at a Glance
| Feature | BigCommerce | Squarespace |
|---|---|---|
| AI-Powered Features | No | Yes Squarespace AI bundled on all plans for site building, copy generation, and section design; no separate add-on required for core AI features. |
| Internationalization & Multi-Currency | Yes Multi-currency display and checkout native on all plans; multi-storefront supported (add-on per plan); local tax handling configurable per region. | No |
Verdict Scores — How we score →
Feature Comparison
| Feature | BigCommerce | Squarespace |
|---|---|---|
| AI-Powered Features | No | Yes Squarespace AI bundled on all plans for site building, copy generation, and section design; no separate add-on required for core AI features. |
| Internationalization & Multi-Currency | Yes Multi-currency display and checkout native on all plans; multi-storefront supported (add-on per plan); local tax handling configurable per region. | No |
| App Ecosystem & Integrations | Yes 800+ apps in the BigCommerce App Marketplace; REST API and webhooks available; unlimited API calls on Enterprise only; headless commerce via Catalyst and Storefront API. | Yes Squarespace Extensions marketplace with third-party integrations; API integrations for advanced sales on Core+; REST API availability not confirmed for all plans. |
| B2B & Wholesale | Yes Customer groups and segmentation available on Plus+; Price Lists (customer-specific pricing) only on Enterprise; B2B Edition is a separate enterprise product. | Yes Invoice sending for custom orders supported natively; no confirmed native customer-specific pricing, net terms, or dedicated B2B portal on any plan. |
| Checkout & Payment Processing | Yes Single-page checkout native on all plans; 0% added transaction fees on all tiers; Apple Pay, Google Pay, and Amazon Pay included; 65+ payment gateways supported. | Yes Multi-step checkout; online store transaction fee of 2% on Basic, 0% on Core and Advanced; Squarespace Payments supports Klarna, Afterpay, Apple Pay, ACH; no native one-page checkout confirmed. |
| Omnichannel & Social Commerce | Yes Native integrations for Amazon, eBay, Walmart, Facebook, and Instagram on all plans; inventory syncs across channels from one dashboard. | Yes No native Facebook Shop, Instagram, TikTok, or marketplace channels confirmed; third-party commerce extensions available via Squarespace Extensions marketplace. |
| Order & Inventory Management | Yes Multi-location inventory: up to 4 locations (Standard), 5 (Plus), 8 (Pro), custom (Enterprise); no published self-service returns portal confirmed natively. | Yes Order management, branded notifications, and customer profiles native; inventory tracking included; no multi-location inventory confirmed natively; returns managed through admin. |
| Point of Sale (POS) | Yes POS channel available on all plans via third-party integrations (Square, Clover, etc.); no native BigCommerce POS hardware; inventory syncs through POS integrations. | Yes Squarespace POS app available for in-person selling via iPhone/iPad; Tap to Pay supported; no dedicated POS hardware sold by Squarespace; inventory syncs with online store. |
| Product Catalog & Variants | Yes Unlimited products on all plans; product filtering (basic) on Plus, custom product filtering on Pro+; bulk import/export supported natively. | Yes Unlimited products on all commerce-enabled plans; product variants supported; CSV import/export available; storefront search and filtering supported natively. |
| Reporting & Analytics | Yes Professional reporting tools included on all plans; advanced analytics with custom reports available; Google customer reviews on Pro and Enterprise plans. | Yes Advanced website analytics on Core+; sales funnel analytics on Core+; basic analytics on Basic plan only; no custom report builder confirmed natively. |
| SEO & Marketing Tools | Yes Editable meta titles/descriptions, XML sitemaps, and canonical URLs native; abandoned cart saver on Plus and above; discount/coupon engine native on all plans. | Yes Editable meta titles/descriptions, XML sitemaps, and clean URLs native on all plans; email marketing via Squarespace Email Campaigns (separate add-on); discount/coupon engine native. |
| Shipping & Fulfillment | Yes Real-time carrier quotes native on all plans; ShipperHQ rules engine available (add-on on Standard/Plus/Pro, included on Enterprise); dropshipping supported via apps. | Yes Professional shipping and tax services on Core+; link your own shipping carrier on Advanced only; local pickup and delivery options available natively. |
| Storefront Design & Themes | Yes Fully customizable themes with native HTML, CSS, and JavaScript access; Makeswift drag-and-drop visual editor available; all themes are mobile-responsive. | Yes Hundreds of designer-made, mobile-responsive templates; drag-and-drop section editor; custom CSS and JavaScript on Core plan and above; AI site builder (Squarespace AI) on all plans. |
| Subscription & Recurring Billing | Yes Native Subscriptions API available; recurring billing requires third-party apps from the marketplace such as Recharge or Bold Subscriptions. | Yes Native subscription product selling supported on all commerce plans; gift cards also available natively for repeat revenue. |
Highlighted rows indicate features where the tools differ.
Pros & Cons
Based on G2 reviews. Source: our review methodology.
BigCommerce
Squarespace
Pricing
BigCommerce
| Plan | Monthly | Annual |
|---|---|---|
| Free | Free | — |
| Starter | $39/mo | $29/mo |
| Growth | $105/mo | $79/mo |
| Pro | $399/mo | $299/mo |
| Enterprise | Custom | — |
Squarespace
| Plan | Monthly | Annual |
|---|---|---|
| Starter | $19/mo | $12/mo |
| Growth | $27/mo | $17/mo |
| Pro | $36/mo | $25/mo |
Ratings & Reviews
Who Should Choose Which?
You are a freelance designer, photographer, or creative professional launching your first online portfolio and shop. You need a platform that looks stunning without requiring technical skills or hiring a developer. Squarespace's AI-powered builder, premium templates, and drag-and-drop editor let you launch in hours. The platform handles invoicing, memberships, and product sales natively. At $19ΓÇô36/month, it fits lean creative budgets while delivering professional results that impress clients.
You are a retail or wholesale business managing multiple product lines, inventory across locations, and sales through Amazon, eBay, Walmart, and your own storefront simultaneously. You need real-time inventory syncing, tiered pricing for B2B customers, and advanced shipping rules. BigCommerce's omnichannel integrations, multi-location inventory (up to 8 locations on Pro), and B2B Edition support complex operations. Starting at $39/month, it scales with your revenue and supports enterprise-grade customization.
Bottom Line
Squarespace is the better choice for creative professionals and small service businesses prioritizing design and simplicity.
Related Comparisons
Frequently Asked Questions
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Is BigCommerce better than Squarespace?
No. Squarespace is the better choice for most small businesses and creative professionals. It starts at $19/month versus BigCommerce's $39/month, includes AI-powered site building on all plans, and delivers a 4.4 G2 rating with superior design templates and ease of use. BigCommerce excels only for high-volume retailers requiring advanced B2B features, multi-location inventory management, and omnichannel selling at scale.
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How much cheaper is Squarespace than BigCommerce?
Squarespace's entry-level plan costs $19/month compared to BigCommerce's $39/month Starter tierΓÇöa $20 monthly difference or 51% savings with Squarespace. However, pricing diverges based on revenue and feature needs. BigCommerce's Growth plan ($105/month) undercuts Squarespace's Pro tier ($36/month) in absolute cost, but BigCommerce targets higher-revenue merchants with tiered pricing tied to annual GMV thresholds. For businesses under $50K annual revenue, Squarespace remains significantly cheaper. For retailers exceeding $180K in annual sales, BigCommerce's mid-tier plans become competitive despite higher base costs.
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What are the biggest feature differences between Squarespace and BigCommerce?
Squarespace excels at design and simplicity with AI-powered site building and premium templates included on all plans, making it ideal for creative professionals. BigCommerce prioritizes ecommerce scale and flexibility, offering unlimited API calls on Enterprise, multi-location inventory up to 8 locations on Pro, native integrations with Amazon, eBay, and Walmart, and B2B features like tiered pricing on higher tiers. Squarespace lacks native multi-currency support and omnichannel marketplace integrations, while BigCommerce requires third-party apps for recurring billing. Choose Squarespace for design-first simplicity; choose BigCommerce for complex, multi-channel retail operations.
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How difficult is it to migrate from BigCommerce to Squarespace or vice versa?
Migrating between these platforms is moderately complex and requires manual work. BigCommerce supports bulk product import/export natively, making product catalog transfer straightforward. However, customer data, order history, and custom configurations do not migrate automatically on either platform. Squarespace offers CSV import for products but lacks native tools for transferring customer records or historical orders. If you have thousands of products, custom pricing rules, or complex B2B catalogs on BigCommerce, migration to Squarespace becomes time-intensive. Moving from Squarespace to BigCommerce is simpler for product-heavy stores but still requires manual setup of advanced features like multi-location inventory or tiered pricing. Plan for 2ΓÇô4 weeks of manual configuration work regardless of direction.
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Which platform has better integrations and customer support?
BigCommerce offers superior integration depth with 800+ apps in its marketplace, unlimited API calls on Enterprise, and native omnichannel connectors to Amazon, eBay, Walmart, and social channels. Users consistently praise BigCommerce's responsive, dedicated 24/7 support. Squarespace provides a smaller Extensions marketplace with limited third-party connectivity and no confirmed REST API access across all plans. For businesses requiring complex integrations with inventory systems, accounting software, or multi-channel selling, BigCommerce's ecosystem and support team deliver measurably better results.